“In modern, fast-paced business environments, workers expect to be able to quickly and easily print, copy or scan – the less steps, the better,” said John Brophy, Vice President, Product Marketing, Ricoh USA, Inc. “That’s why the RICOH SP 377 and SP 325 series were designed with one major mandate: simplicity. We wanted to make sure that no matter who needs to print, or what device they need to print from, they can do so without delays. That helps keep businesses running smoothly.”
Ricoh announced last week in this article posted on our social media yesterday that their new printers would “bring affordability and simplicity to multiple business environments”. Although it’s a powerful statement and backed by a lot of factual evidence, how does that apply to small businesses? Let’s break it down:
1. Owning the Ricoh SP 377/325 Series is gentle on your budget. We understand, like Ricoh does, that owning a small business is tough. You are dependent on your clients so making a good impression in a timely manner is imperative. Your budget is tight for extra equipment. Additionally, you are exhausted and don’t have the time to compare equipment brands when making the decision to fulfill a need. “Both Ricoh SP 377 models offer an unmatched cost per page that is nearly 50% less than the competition on average” And if you don’t print much, the Ricoh SP 325 models are perfect with a “low upfront cost”.
2. Compact size. Bigger isn’t always better and when you’re a small business owner, you know space is tight. A large copier doesn’t really fit in your small office’s floor plan. This printer series can “fit conveniently on or under desk and counters”. Therefore, worrying about where to put a printer like this shouldn’t keep you up at night, adding to the already state of exhaustion you feel.
3. High print quality with a large page yield. We have named cost effective and small, but it does make you wonder how it stands out in a crowd with other brands that you can buy from your big box stores. These printers print 30 pages per minute (ppm) with an impressive 1200 x 1200 dpi resolution. Plus, “their powerful 360 MHz print controllers with 128 MB memory help to quickly process files, reducing lag time and driving increased productivity”. Also, those little printer cartridges pack quite the punch with a 6,400 page yield, which is “more than double that of the closest competitor”.
4. Simply Print. When you’re ready to print, you want it to be as simple as possible. The Ricoh SP 377/325 Series is designed to print from your own device, even Mac OS, with a simplified and WiFi directed process. “A streamlined, straight forwarded operation panel executes common tasks, navigates easily, releases jobs simply and authenticates quickly.”